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Mr. Christian Neumann is responsible for Digitalization, Product Development and Customer Service at MM-Karton AG. Previously, Christian worked as an Innovation & New Business Development consultant and headed international projects in Europe, USA and Asia. Christian leads the company’s digital transformation process in business operations and is responsible for MMK digital –MM-Kartons new digital sales-& service channel. A new digital business model to target existing and new clients in an agile, customer-centric way. With a focus on clear business logics, high data quality standards as well as latest technologies incl. AI artificial intelligence or RPA robotic process automation manual processes are reduced and seamless business operations are secured. Other responsibilities of Christian include topics like Mixed Reality with a focus on production & maintenance, efficient business operations in customer relationship management as well as the cartonboard divisions Innovation agenda.